W. Graeme Roustan’s recent purchase of Canada’s fabled Grey Owl Paddle company has been recognized by the Brantford Expositor.
The feature story appears as part of Postmedia’s ongoing series entitled “How Canada Wins.”
Roustan shared his reasoning for the acquisition, his love of outdoor sports and also commented on the strength of the Roustan Sports hockey stick business – which is growing.
“The tariff announcement against Canada and the surge of energy from Canadians to support made-in-Canada products has delivered to us a boom in business,” Roustan explained.
“People are going to Canadian Tire stores and saying ‘I want to buy a hockey stick. Show me the ones that are made in Canada.’ We have gained more Canadian customers.”
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